Ebslon Infotech provides SEO services in Delhi for firms that want leads and sales from Google, not just traffic. We handle technical SEO, on-page work, local SEO, ecommerce SEO, keyword research, content, link building and conversion fixes.
We find out what your buyers search for. Then we fix the technical base of your site and write content that helps. We build authority on your topics and make it clear to search engines what you do and where.
Our SEO team and our developers work side by side. So when an audit finds a speed problem or a broken redirect, we fix it. It does not come back to you as a to-do list.
A good-looking website is not the same as a website people can find.
The problems we see most often:
We review the site, the content, the rivals, the search data, the technical state and the path from click to lead. Then we rank the fixes by business impact and start with the ones that matter most.
Search engine optimisation is the work of making a website easy for search engines to crawl, understand, index and show for the right searches. It covers technical health, keyword research, site layout, on-page work and useful content. It also covers internal links, local signals, schema markup, backlinks, user experience and conversion work.
SEO does not mean repeating one keyword down the page. A page has to show depth, trust and real use to the person searching.
A web development page, for example, should do more than say "web development company". It should explain services, process, tech stack, use cases, costs, timelines and reasons to choose the firm. That makes a fuller resource for readers and for search systems.
An audit finds the technical, content, authority and conversion issues holding your rankings back. We check crawling and indexing, site layout, URLs, titles and descriptions, headings, content quality, keyword targeting, internal links and duplicate content. We also check canonicals, redirects, broken links, page speed, mobile use, schema, sitemaps, robots rules, backlinks, rival rankings, Search Console data and tracking.
We sort the findings by priority: critical technical faults, high-value service pages, quick wins and long-term growth. An audit is only useful if it leads to action. So we tell you what to fix, why it matters and what comes first.
Keyword research shows how buyers describe their problems, needs, products and services. We look at core service keywords, product keywords, city searches, buying-intent searches, questions, comparisons, rival keywords and long-tail terms. We also check result formats, difficulty, your current rankings and what each keyword is worth to you.
Then we map each keyword to one page. For example:
This stops pages fighting each other for the same keyword and gives you a clear content roadmap.
Rival analysis shows what already works in your market and where the gaps are. We review rival rankings, top pages, service-page layouts, topics, keyword coverage, backlink sources, internal links, authority, local reach, result features and their path to enquiry.
The goal is not to copy anyone. It is to know the standard and build something more useful or more focused. We also separate real business rivals from sites that only compete in search, such as directories, marketplaces and review sites.
On-page SEO helps search engines and readers understand what a page is about and what it is for. We work on page titles, meta descriptions, H1 and subheadings, keyword placement, search-intent match, content, images, internal links, URLs and calls to action. We also add FAQ sections, cover related entities and topics, add schema and improve readability.
Each page gets one clear subject and one business purpose. We use keywords the way people speak and avoid the stuffing that makes a page hard to read.
Technical SEO makes sure search engines can reach, understand and index your site without waste. We cover crawling and indexing, XML sitemaps, robots rules, canonicals, redirects, broken links, duplicate pages, site layout, Core Web Vitals, mobile use and page speed. We also handle JavaScript SEO, HTTPS, schema, pagination, faceted navigation, crawl efficiency, international setup and site migrations.
Our developers make the technical fixes with the SEO team. That matters most on Next.js, React, ecommerce and large custom sites. There, one build decision can change how well Google crawls and ranks the site.
Local SEO puts you in front of nearby buyers who search for your service. We handle local keyword research, Google Business Profile, consistent business details, service areas and city landing pages. We also handle review strategy, local citations, local schema, map rankings, local rival analysis and call tracking.
For a Delhi NCR firm, that means Delhi, Gurgaon, Noida, Faridabad, Ghaziabad and the local areas you serve. City pages get real local content. Copying one page and swapping the city name gives readers nothing and search engines even less.
Ecommerce SEO helps your product and category pages show up when people search for items, brands, uses, features and buying advice. We handle ecommerce keyword research, category layout, collection and product pages, technical fixes and faceted navigation. We also handle product and review schema, internal links, product descriptions, buying guides, comparison content, images, out-of-stock pages and redirects.
We rank category and product work by sales value, competition, margin, stock and demand.
Shopify stores have their own quirks: URLs, collections, product pages, themes, apps, schema and duplicate content. We audit the store, map keywords, work on collections and product pages and review the theme. We fix metadata, canonicals and redirects, plan the blog, improve speed and images, and set up Search Console and Merchant Center. Our Shopify developers make the theme changes. We do the same for WooCommerce.
Need store work too? See our ecommerce development services.
Large sites need a process, because they have many pages, templates, categories, cities, products and stakeholders. We run large-scale technical audits, fix templates rather than single pages, and plan site layout and crawl budget. We set content rules, map keywords, handle multi-city and international SEO, and set up automated reports. We also plan migrations and write SEO guidelines your other teams can follow. Changes are ranked by traffic potential, business weight, effort and technical risk.
Content should serve buyers and business goals, not just add pages to the index. We plan and write service pages, product and category pages, industry pages, city pages and comparison pages. We also write buying guides, blogs, case studies, FAQs, glossaries, original research and expert pieces.
We map content to the buying journey. Awareness content answers early questions and helps people understand a problem. Consideration content explains options, comparisons, benefits, process and how to choose. Decision content helps people compare providers, pricing, experience and results, and take the next step.
Internal links and calls to action move readers from one stage to the next. Read more about our content marketing services.
AEO (answer engine optimisation) makes content easy for search systems and assistants to use when they answer a question. We write answer-first paragraphs, question headings, short definitions, step-by-step guides, comparison tables and FAQs, backed by schema and clear structure. A page on "How much does SEO cost?" should give a direct answer before it explains the factors.
GEO (generative engine optimisation) helps your brand show up in AI-generated results. It is not a replacement for SEO; it builds on technical health, content quality, authority and consistent brand and author details across the web.
No firm can guarantee a place in an AI answer. We improve the signals that help these systems understand who you are and what you offer.
Backlinks help search engines judge the authority and relevance of a site. We review your backlink profile and your rivals' links. Then we build authority through industry directories, citations, digital PR, guest pieces, partner mentions, linkable content, broken-link chances and unlinked brand mentions.
We put quality ahead of volume. Spammy link schemes, paid placements and unrelated sites add risk and little value. Link building works best when you have useful content, real expertise, strong resources, partnerships or news worth citing.
Internal links help readers and search engines find related pages and understand how the site fits together. We connect the home page to main services and main services to sub-services. Blogs link to service pages, case studies to services, industry pages to solution pages, city pages to core services and related blogs to each other.
Anchor text should say what the linked page is about. Good internal links also stop older content from being left stranded.
A redesign or platform move can wipe out rankings if URLs, content, metadata, links or crawl paths change without a plan. We build a URL inventory, review traffic and rankings, map content and plan redirects. We carry over metadata, check canonicals and internal links, and update sitemaps and robots rules. Then we test the staging site, verify analytics and watch Search Console after launch.
Rankings can still move after a big change while search engines re-read the site. Careful planning removes the risk you can avoid.
Rankings and traffic only matter when the page turns the right visitors into leads. We review search intent, landing-page match, page layout, service explanations, calls to action and forms. We also check mobile experience, speed, trust signals, testimonials, case studies, FAQs and contact options.
A page can rank for the right keyword and still fail if the offer is unclear or the site does not earn trust. Our development, UI/UX, content and SEO teams work on the whole journey, from first search to enquiry.
Want to know what is holding your site back? Ask for a free SEO audit.
For search reach, we track keyword positions, impressions, clicks, click-through rate and result features. For organic performance, we track organic users, landing-page traffic, engaged visits, newly ranking pages and local actions.
For business results, we track organic leads, phone calls, WhatsApp clicks, bookings, online orders, revenue and qualified leads. For technical health, we track indexed pages, crawl errors, page speed, Core Web Vitals, schema errors and broken links.
We do not report on average rankings alone. Rankings differ by city, device, past searches and result format, so a single average hides more than it shows.
We run SEO for online stores and D2C brands, schools and EdTech firms, clinics and hospitals, and real estate projects. We also work with travel and hotels, finance and fintech, manufacturers and B2B firms, and professional services.
For an online store, that means category and product SEO, buying guides and product schema. For a school, it means course pages, career content and admission searches. For a clinic, it means service pages, local SEO and trustworthy patient content. For a real estate developer, it means project pages, location content and lead pages.
Travel firms get destination guides, property pages and seasonal content. Finance firms get expert-led content with strong trust signals and careful fact checks. Manufacturers get product pages, application content and city targeting. Professional services get service SEO, problem-led content, case studies and enquiry pages.
SEO and development in one team. Technical fixes get made by our own web and software developers, not left in a report.
Buying keywords first. We go after searches tied to services, products, leads and buying decisions.
Content that answers. Pages answer questions, show expertise and guide the reader to the next step.
Plain reporting. We explain the work, the changes, the setbacks and the results in business terms.
Local Delhi NCR knowledge. We support local rankings across Delhi, Gurgaon, Noida, Faridabad and Ghaziabad, and national and international campaigns too.
No false promises. We do not promise a rank. We give you a clear, evidence-based plan aimed at steady growth.
SEO pricing depends on:
A small local service site needs a different scope from a large ecommerce or enterprise site. SEO is an ongoing growth channel, not a one-off job, because rivals, search results and search systems keep changing.
Build search reach that lasts
Your buyers are already searching. SEO puts your business in front of them with useful answers at the right moment. Tell us which services, products and cities matter most, and we will review your site and send you a clear SEO roadmap.
Get a free SEO auditFrequently asked Questions
Common questions about our seo services services. Ask us if yours is not here.
SEO needs several months of steady work. The timeline depends on the state of your site, your rivals, content, authority, technical issues and the keywords you target. Some gains show early; crowded searches take longer.
No. Search engines control rankings and change their systems often, so no honest SEO agency can promise a position. We give you a clear plan and open reporting on what is moving and what is not.
SEO builds organic reach and takes long-term work. Google Ads buys reach and can bring traffic sooner. Many firms use both.
SEO brings people who are searching for what you sell. Whether they become leads also depends on your offer, site experience, trust signals, calls to action, pricing and sales follow-up.
Local SEO improves your rankings for city-based searches and Google Maps results. It covers Google Business Profile, local content, reviews, citations and local signals on your site.
Yes. We run SEO for Shopify, WooCommerce and custom stores, including category and product SEO, technical fixes, schema and buying guides.
AEO shapes content for direct answers and voice or chat search. GEO strengthens the content and brand signals that AI search systems use. Both sit on top of solid SEO basics.
Share your website, services or products, target cities, main rivals, current SEO work, past reports and goals. We do a first review and come back with next steps.
Got questions or need help? We’re just a click or call away.
We’re here to help and answer any question you might have. Whether you need more information on our services, have feedback, or just want to say hello, we’d love to hear from you.
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